New Designs, Wedding

Foreword Press Wedding: A Convergence of Two Points

One of my favorite things about designing wedding invitations is that I get to meet a lot of my clients in person. Most of our orders for every other occasion derive from online business (which is great!), but wedding is different. Brides tend to want to see invitations in person, rightfully so, wedding invitations add up quickly and they are the first part of a wedding that guests see. Paper stock, color options, and the overall feel of the invitation matter.

For me, the most important thing is that I create a design that is a true reflection of the couple. Many times I have brides either come alone, with their maid of honor, or their mom. Which is wonderful, except for when they start to control the look of the design, rather than the bride. Wedding invitations should be representative of the BRIDE and GROOM, no one else. I understand that parents may be contributing monetarily, which is a tough position to be in with regards to decision making. But remember that this is your big day as a couple (note I did not say individual here). I'm NOT a proponent of the Bridzilla that roams the earth dictating commands about THEIR big day.

On rare occasion, I get to meet the groom too. These are my favorite appointments. I get to know the couple as a whole, not just one half. I ask them about how they met, their engagement story, what they are planning for their big day and anything else that I think may help me create the perfect design for them. Although we do have some pre-designed wedding invitations for clients to choose from here at Foreword Press + Design, most of our work is entirely custom, especially when it comes to wedding invitations.

As a designer, I love to see Pinterest pages, hear about color preferences, styles, fonts, and themes. All of which are puzzle pieces that help me put together the perfect invitation for my clients.

This year, Frank and I gave a lot of thought about a new series of wedding invitations we were working on. Everything we were seeing in the wedding stationery market was floral. We felt as though we wanted to explore a shift from that by using geometrics as opposed to something organic (like florals). Obviously this is a rather modern take on wedding invitations and speaks to a very specific type of clientele. But after brainstorming ideas about some new wedding designs, we kept coming back to this notion of a "convergence of two points."

Getting married is a huge decision, and it has many challenges that come along with it. Whether you and your significant other live together before you get married, have your own places, or live with your parents, marriage is life changing. Aside from having kids, it's the best/hardest thing you'll ever do. And that decision for most isn't taken lightly. 

Frank and I had an unusual set of circumstances in that we went from dating long distance (Boston - me, and Clevleand - him) for almost a year to moving in together in Cleveland. I'm sure most people thought we were crazy seeing as we had never even dated in the same city. And truth be told it was really hard at first. Neither of us had ever lived with someone they were dating before. He drove me absolutely nuts leaving cabinet doors open all over the house. Seriously...how hard is it to close a cabinet door? I would go into the kitchen and they would all be open. I look back and think how stupid and petty I was being. Come to think of it, Frank no longer does this. So somewhere along the line he stopped, but the point is that it wasn't important anymore because we were sharing a life together, which was something so much bigger that some cabinet doors. We were a convergence of two points coming together to share a future.

As every couple knows, there are many ups and downs along the way, whatever path you take together. But the important thing is that something has brought you together and you've decided to stay together for the long haul. Through thick and thin. And let me tell you there are going to be thin times...but it won't matter as long as the thick continue to out weight them. I wake up everyday grateful to be married to Frank. He still flirts with me and gives me butterflies. We'll be celebrating four years of marriage this August, eight together total. And in all that time we have been through loss and success, financial ups and downs, business start-ups, buying a house, selling a house, buying another house, massive renovations, having a baby, preparing for another one, and some how we still manage to get through everything without killing each other. We try to find gratitude for one another each day, even when it's really tough. I chose him and he chose me. That's the commitment we made to one another willingly. I choose him everyday. 

So what does a convergence of two points look like? It's Frank and I. You and your significant other. Your bae. (I'm not sure I can pull off that term, but it's my shout out to those who can actually use it with a straight face.) 

Frank and I created four new wedding designs, one for each season: Fall, Winter, Spring, and Summer. Each one with a focal point on a convergence of two points. You'll notice each design includes a pair of shapes that overlap, creating a new color, as each couple's lives overlap and create a new space together:

Foreword Press + Design: A Convergence of Two Points Wedding Collection | Fall

Foreword Press + Design: A Convergence of Two Points Wedding Collection | Fall

Foreword Press + Design: A Convergence of Two Points Wedding Collection | Winter

Foreword Press + Design: A Convergence of Two Points Wedding Collection | Winter

Foreword Press + Design: A Convergence of Two Points Wedding Collection | Spring

Foreword Press + Design: A Convergence of Two Points Wedding Collection | Spring

Foreword Press + Design: A Convergence of Two Points Wedding Collection | Summer

Foreword Press + Design: A Convergence of Two Points Wedding Collection | Summer

Ideally, we imagined these designs in letterpress, but have since printed them digitally to find that the designs translate well in either printing style. Frank and I had a blast exploring this idea and hope you enjoy these designs as much as we do.

Until next time,  

- Lindsay